Massage Therapy & Wellness Website Design in Bath City Centre, BA2 — Aurelian Massage case study
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Aurelian Massage

Massage Therapy & Wellness · Bath City Centre, BA2

New business, no online presence — live in under a week and already getting calls

Under 1 week
From brief to live
New business
Zero to online
Already ranking
For massage Bath
Calls & bookings
Within days
Fresha integrated
Online booking

Overview

Ross launched Aurelian Massage in Bath city centre with no website, no social media, and no online presence of any kind. As a brand new business, every booking had to come from somewhere — and with no digital footprint, that meant relying entirely on word of mouth. We built him a full multi-page Next.js website from scratch, designed to rank for massage therapy searches in Bath and convert visitors into bookings via an integrated Fresha booking system. The site went live in under a week. Ross was already getting calls and bookings from people finding him on Google in Bath within days of launch.

The Challenge

  • Brand new business — no website, no social media, no online presence at all
  • No way for potential customers in Bath to find or book a treatment
  • Competing with established Bath spa and massage businesses
  • Needed a professional, premium look to match the quality of the treatments
  • Had to rank for competitive Bath wellness keywords from a standing start

Our Solution

  • Full multi-page Next.js website built from scratch at aurelianmassage.com
  • Premium design reflecting the luxury positioning — clean, calm, conversion-focused
  • Individual treatment pages for every service with SEO-optimised content
  • Fresha booking integration — customers book directly from the site
  • Google Business Profile set up and optimised for massage therapy in Bath
  • FAQs, About page, and testimonials structured for local search and trust
  • Schema markup for LocalBusiness, FAQPage, and service pages
  • Full site live and indexed in under a week from brief to launch

The Results

Under 1 week
From brief to live
Full multi-page site designed, built and launched
New business
Zero to online
No website or social media to a complete professional presence
Already ranking
For massage Bath
Appearing in Google searches for massage therapy in Bath
Calls & bookings
Within days
Customers finding and booking directly through the site
Fresha integrated
Online booking
Fully connected booking system from day one

Project Timeline

Day 1

Brief & structure

Goals, services, positioning and site structure agreed with Ross

Days 2–4

Design & build

Full site designed and built — homepage, treatments, about, FAQ, contact

Day 5

Content & SEO

Treatment pages written, GBP set up, schema markup added, booking integrated

Day 6

Launch

Site live at aurelianmassage.com, submitted to Google, GBP verified

Week 1

Results

Already appearing in Google searches for massage therapy in Bath — calls and bookings coming in

"I honestly couldn't be happier with the work that's been done on my website and SEO. The website looks incredibly polished, clean, and professional — exactly what I had in mind, if not better. What really stood out was how quickly everything was completed without compromising on quality. It felt like a real collaboration rather than just a service. The SEO work behind the scenes has also been excellent — fast, professional, knowledgeable, and genuinely invested in delivering the best possible outcome."
R
Ross
Aurelian Massage, Bath City Centre

Services Used

Website DesignGoogle Business Profile

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