SEO for Cleaners

Map Pack rankings for "cleaner + Bristol area" typically appear within 4-8 weeks. Organic rankings for "end of tenancy cleaning Bristol" and "deep clean Bristol" within 2-4 months because commercial intent is high and competition is lower. Head term "cleaner Bristol" takes 3-6 months. Peachy Cleans went from zero to 234 monthly clicks in under 6 months — that's the realistic timeline.

£150/month starting price. Most cleaning companies are on the £150 or £200 tier. The maths work because a single new domestic cleaning contract pays for 2-3 months of SEO. No lock-in contracts.

Social is great for short bursts but unreliable as your main source of enquiries. SEO gives you a consistent, compounding stream of customers actively searching for cleaning in Bristol. The customers from search convert at much higher rates because they've already decided to book — they're not browsing, they're buying. Pair SEO with social for the best of both.

Yes — completely different customers, different search terms, different value. End of tenancy customers search in a panic (their deposit is at stake) and pay premium rates. We build a dedicated end of tenancy page that ranks for these high-value terms. Same for deep cleans and commercial cleaning. Each service type gets its own page, its own GBP entry and its own review strategy.

Yes — Peachy Cleans. We rebuilt their site, fixed their GBP, built proper service pages and location pages. Within 6 months they were getting 234 clicks/month from their Google Business Profile alone, ranking #1 in the Map Pack for "cleaner Midsomer Norton", and picking up steady work from Bristol. Zero ad spend. View the full case study on the site.