Web Design for Builders in Bath & Somerset
Building work is the biggest purchase most homeowners ever make after their house itself. They don't pick the cheapest builder on the list — they pick the one who looks professional, experienced and trustworthy. If your website doesn't show your projects, your credentials and your coverage clearly, those quotes go to someone else.
We build websites for builders in Bath, Keynsham, Midsomer Norton and across North East Somerset — with NHBC/FMB badge display, project galleries, dedicated service pages and Google Business Profile optimisation as standard. From £399.
The problem
Why most builder websites don't generate enquiries
The majority of builder websites are either built on cheap templates that look identical to every other builder's site, or they're one-page sites that try to cover extensions, renovations, new builds and loft conversions all on the same page. Neither approach works for local search.
When someone searches "extensions Bath" or "loft conversion Keynsham", Google's algorithm looks for a page that's specifically about that service in that area — not a homepage that mentions it once in a paragraph. A dedicated service page with a project gallery, process description and relevant credentials is what gets into the Map Pack and the top organic results.
Beyond search, building is a trust business. Customers are spending tens of thousands — sometimes hundreds of thousands. They want to see your NHBC or FMB membership. They want to see your previous work. They want to know you understand planning permission and building control. A professional site that communicates all of this clearly converts enquiries that a generic template loses.
What's included
Built specifically for building businesses
Every site we build for a builder is designed around how building customers actually search — project type first, credentials second, local proof throughout. Not a generic template with your logo dropped in.
- Prominent click-to-call on every page — homeowners search for builders on mobile during evenings and weekends
- NHBC and FMB membership badges displayed prominently for instant trust
- Dedicated service pages: extensions, renovations, new builds, loft conversions
- Project gallery pages with before/after photos — the #1 thing homeowners look for
- Planning permission and building control expertise showcased to reassure clients
- Google Business Profile optimised for builder and construction categories
- Service area pages for every town you cover
- Review integration — show your Google and Trustpilot ratings
Recommended site structure
Pages that give you the best chance of ranking for every service you offer — not just one catch-all services page.
- HomeProject highlights, click-to-call, service summary and reviews
- ExtensionsHighest-value planned work — gallery, process and planning info
- RenovationsBefore/after gallery, project timeline, materials and finishes
- New buildsNHBC standards, project management approach, site galleries
- Loft conversionsPopular search term — needs its own page with gallery and FAQs
- Project galleryVisual proof selling tool — filtered by type, area and budget
- Service areasOne page per town you cover, targeting postcode searches
- AboutNHBC/FMB badges, years experience, team photos — essential trust signals
Pricing
Straightforward pricing, no surprises
All packages include Google Business Profile set-up and optimisation. Hosting free for 6 months, then £199/year. No lock-in contracts.
Get a Free AuditLocal knowledge
We know the Bath & Somerset building market
Bath has one of the highest concentrations of listed buildings and conservation areas in the country. Builders who can work on period properties, navigate planning restrictions and demonstrate experience with Bath stone and Georgian conversions have a genuine advantage in BA1 and BA2. Extension and renovation searches are particularly strong, driven by homeowners adding space rather than moving in a slow property market.
Keynsham, Midsomer Norton and Radstock have a different mix — more modern housing estates, growing new-build developments, and lower online competition than the city. A well-optimised site and Google Business Profile in these areas can reach the Map Pack faster than the same work would take in central Bath. New build searches are particularly strong in the expanding developments around Paulton and Peasedown St John.
We're based in Keynsham and build sites for trades across the whole area. We know which searches convert in each postcode and build every site to target them specifically — not just drop your name into a national template.
SEO Kings16a Culvers Road
Keynsham, Somerset
BS31 2DW
07702 264 921
FAQs
Common questions about builder websites
Stop Losing Jobs to Your Competitors
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